• We consider the different ways of evaluating an individual's financial situation and the relative merits of the different approaches you could take.
• The two things you have to keep track of and record.
• And then we scale this up to consider whether it's appropriate to apply the same thinking to a business.

Brief overview helps provide a context for the subsequent sessions.

• First of all, we introduce you to the Profit & Loss Account and the Balance Sheet (the 2 key financial statements that tell us about the financial state of a business) and explain:
  • The questions each seeks to answer
  • An overview of how the two combine.
• Then, focusing on the Profit & Loss Account, we talk you through what you see:
  • A big number at the top; a small one at the bottom - why?
  • Does it show receipts and payments or invoices?
  • Where do the various transactions come from?
• We explain the key differences in:
  • Appearance (Management Accounts v Statutory Accounts)
  • Definition (Variable Costs v Fixed Costs)
  • Content (Where the numbers come from including Cash v Non-Cash Items. Plus: What you find in it v What you don't).
• We study the basic Profit & Loss Account structure: Sales, Cost of Sales, Gross Profit and Overheads and the key relationships between them.
• The key Profit & Loss Account calculation that most people are completely unaware of. Subsequently, depending on yoiur role, you might well find you make use of ths day-to-day. Ideally we illustrate this with numbers drawn from your company's numbers.
• So what typically goes wrong in the Profit & Loss Account and why? What to watch out for in your everyday work.
• Practical ways to improve your control of costs.

Back in their businesses this greater understanding often gives rise to more questions. Maybe lots more. And in our view that's all good.

• What a balance sheet is and what it isn't.
• Assets v Liabilities - what are they? We have grown up conditioned to think that Assets are Good and Liabilities are Bad. But is it really that simple?
• The Mug's Game - A simple interactive case study to illustrate a key point.
• Debtors v Creditors explained. Dreadful terms - designed to confuse. We can help remedy that but more important is that their application is often critical.
• What a balance sheet looks like.
• The 2 most important lines in the balance sheet.
• Ever wondered where it tells you a business is in trouble?
• The little-known real cost of a bad debt to your business.
• Key lessons about doing business with customers and suppliers. This could change where you focus effort.

We are not concerned here with how to read a balance sheet per se but very keen that delegates see that it's in the balance sheet that you find so many of the factors critical to creating a strong business.

• How you can help your business create better cash flow.
• How and why profit differs to cash and how this shows up in the numbers (or not).
• Cash flow forecasts / projections and the common (yet critical) mistakes people make.

Shows how the key elements of what we have covered combine and what you can do to influence the outcome.

+ You Get ... FREE Comprehensive Manual & Case Study Pack

Session-by-session notes each complete with key slides So you can focus more time on what is being said With less need for you to make notes Includes your company's numbers (if you choose to include them in your training) Separate Case Study pack with calculations we work through during the training

+ Plus! FREE Bonus E-Book

Classifying costs correctly is an area we typically find people have previously paid little attention to. In the training you understand why it's important and how it impacts financial strategy. We walk you through how you tell if an expense is a Cost of Sales or Overhead item But it's often not 'black and white'. So you will find lots of examples showing you how to deal with the practical difficulties you might encounter

+ Plus! Access To 5 FREE Calculation Tools

Using Even ONE Of These Tools Just ONCE Could Instantly Recoup The Cost Of Your Course! Calculations that have helped clients we have worked with solve real day-to-day problems and reproduced for you as a series of online templates: How changes in price impact the volume you need to sell – often surprising! Handy % Mark-Up to Gross Margin % convertor – avoid a classic pricing mistake! Extra sales needed to mitigate the impact of rising costs Among others...

+ Plus! Our Invaluable FREE 21-Day Post-Course Support

So if:

• You encounter practical difficulties when you try to apply what you have learned; or
• Something that made sense at the time we covered it but subsequently doesn't;

You can contact us via telephone or e-mail and we will do our very best to help resolve the issues.

Course Prices

	Great value for 1 person with more than 10% OFF for smaller businesses
	For each additional person.
	For each additional person over and above 5 on the same course

Risk Free

We fully stand by our training:

So a final reminder:

This customised approach to financial training is not for everyone of course.

Some will prefer the anonymity of a standard open course. They will be happy if they can simply 'tick the financial training box in their development plan' and feel textbook financial understanding will do them fine. Nothing wrong with that.

But if what we offer is right for you, the chances are you will be:

• Mindful of how helpful even a basic understanding of finance can be for your confidence, credibility and your career.
• Keen to put this understanding into use in your work.
• Attracted by a customised approach that can help you hit the ground running when you get back to the office with the option to build your own company's numbers (confidentially) into the training. (And at a price not dissimilar to those charged by some competitors for their standard open courses).
• Maybe conscious of the benefits (and savings) available from having other colleagues participate in the same training session.
• Reassured by our risk-free Guarantee that means we would have a lot to lose if we were to 'sell' a course that proved unsuitable. Try asking other training providers about their policy to refund your tuition costs if you don't find the course gives you anything new of practical value.
• And finally, you will probably be looking forward to checking out the calculation tools and the contents of the e-book to see how you can use them to benefit your work and see just how quickly you can recoup the cost and time invested in the course!